The Packaura Report

California SB 343 Compliance: Truth in Recycling Guide

Photo of author

Packaura

/ July 20, 2026

If your packaging carries a chasing-arrows symbol or the word ‘recyclable’ and you sell into California, SB 343 changes what you’re allowed to say — and the rules just got more complicated after a federal court stepped in. This guide walks through what the law

Read more

How to Calculate Your True Packaging ROI

Photo of author

Packaura

/ July 20, 2026

When most teams evaluate packaging, they compare unit price and stop there: box A costs 12 cents more than box B, so box B wins. That comparison misses almost everything that actually determines whether a packaging choice makes or loses you money — dimensional weight

Read more

Custom vs Stock Packaging: When to Upgrade

Photo of author

Packaura

/ July 19, 2026

Every growing ecommerce or product business hits the same question: stick with generic stock boxes and mailers, or invest in custom packaging with your own branding, sizing, and inserts? The honest answer is that custom packaging isn’t automatically better — it’s a math problem first

Read more

Sustainable Cold-Chain Packaging: What Actually Works

Photo of author

Packaura

/ July 19, 2026

Shipping perishable food or beverages sustainably sounds simple until you actually try it. EPS foam coolers keep temperature reliably but are getting banned or restricted in a growing list of states, while some “eco” alternatives fall apart in transit or fail to hold temperature long

Read more

Sustainable E-Commerce Packaging: Cost vs. Performance

Photo of author

Packaura

/ July 18, 2026

Switching to sustainable packaging feels like it should be simple: swap plastic for something greener. In practice, e-commerce brands have to weigh a half-dozen materials against very different cost structures, protection levels, and recycling or composting realities — and getting it wrong means damaged shipments,

Read more

Paperboard Grades Explained: SBS, CUK, and CRB

Photo of author

Packaura

/ July 17, 2026

Pick the wrong paperboard grade and you’ll find out the hard way — either your box costs more than it needs to, or it cracks on the fold, tears in transit, or looks dull next to a competitor’s product on the shelf. Most folding cartons

Read more

How to Write a Packaging Design Brief That Gets Results

Photo of author

Packaura

/ July 17, 2026

A vague brief is the single biggest reason packaging projects run over budget and over deadline. When a designer has to guess at your audience, your materials, or your must-have legal text, you end up paying for rounds of revisions that a clearer document would

Read more

Amazon FBA Packaging Requirements: Source It Right

Photo of author

Packaura

/ July 15, 2026

Since January 1, 2026, Amazon no longer preps, bags, or labels inbound inventory on sellers’ behalf in the US — every poly bag, barcode, and suffocation warning has to be correct before your shipment ever leaves your hands. Get it wrong and Amazon can reject

Read more

SQF Packaging Code Certification: A Step-by-Step Guide

Photo of author

Packaura

/ July 13, 2026

Retailers and food brands are increasingly requiring their packaging suppliers to hold recognized food safety certification — and the SQF Food Safety Code: Manufacture of Food Sector Packaging has become the standard many reach for first. Achieving SQF Packaging Code certification signals to buyers that

Read more