Packaura
/ July 20, 2026
If your packaging carries a chasing-arrows symbol or the word ‘recyclable’ and you sell into California, SB 343 changes what you’re allowed to say — and the rules just got more complicated after a federal court stepped in. This guide walks through what the law
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Packaura
/ July 12, 2026
A leaf icon, the word “eco-friendly,” a green color palette — none of it means anything unless the claim behind it can be proven. Regulators, retailers, and shoppers have all gotten sharper about spotting sustainability claims that don’t hold up, and brands that print unverified
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Packaura
/ June 22, 2026
“How2Recycle certified packaging” gets used loosely, and that looseness causes real problems for packaging teams. It isn’t a pass/fail certification mark like FSC or BPI — it’s a labeling and technical-review system, administered by the nonprofit GreenBlue, that assigns each individual SKU one of four
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